Help us craft our copy!
As regular readers of our blog will be aware, we are currently in the process of developing our packaging. We have had the same look since our inception in 2007 and, as much as we love it, we know it's time for a change.
Our online communities and shareholders have been incredibly vocal and helpful in their feedback on our new labels, and we really appreciate all the comments you've contributed so far.
Your opinions matter to us. And that's why we are turning to you to help develop the next stage in our brand evolution; the words we print on our bottles.
We were considering ways to get more involvement from the dedicated, committed craft beer community, and the way we'd like to do this is to invite you to send us the words you feel best reflect your favourite BrewDog beer. We will then select the best submissions (the ones that really ring true and best describe our beers) and print these on our bottles for a limited period.
We believe this will give people who pick up a bottle of Libertine Black Ale in a bottle shop a real insight into what Josie from St Ives thinks it tastes like. Or perhaps it'll help someone in a shop understand what the first sip of Punk IPA is like, as told by Andrew, a twitter follower from Derby.
What do you want to tell the world about your favourite BrewDog beer?
This will be a project that we'll look to run annually to keep it fresh, as we rotate through different label texts. Selected contributors whose copy is selected for inclusion will have their name credited on all labels printed with their words, receive a case of the beer with their copy on the label, £50 beer bucks to spend in our bars and bottle shops and a goody bag.
To submit your copy for our Headliners and Amplified ranges, please complete this form
Thanks in advance for your beery words of wisdom!