Hop Slam Wednesday - 21st March in all BrewDog Bars

Published - 18.03.2012 Comments (20)

IPA is Dead Launch Event - Wednesday 21st March in All BrewDog Bars! From 7pm

IPA is dead showcases 4 killer hops varieties from 4 corners of the planet. The result is 4 radically different single hop IPAs. Each IPA contains the same malt backbone and is brewed to be 75 IBU and is enthusiastically kettle hopped and massively dry hopped.

We will be launching them all on draft in a Hop Slam Wednesday in all BrewDog Bars from 7pm on Wednesday the 21st March.

(Our shareholders will get the chance to order the bottle set online the afternoon before.)

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To appreciate the true character, flavour, power and aroma of our favourite hops you need them in their purest, undiluted form. The 2012 incarnation will see a mixed 4 pack of 4 single hop IPAs using HBC - a new American prototype hop, Galaxy - a killer Australian Hop, Challenger - a classic British hop and Moteuka - one of our favourite New Zealand hops.

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Can you say you've ever experienced 100% pure hop awesomeness? IPA is Dead is brewed and bottled to do just that!

The Official Opening of BrewDog Glasgow

And just to make Hop Slam Wednesday even better, we will be giving you a sneak preview of the upcoming Anarchist Alchemist on draft.

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A 14% IPA Evolution. Taking our favourite beer style to the next level, Anarchist Alchemist is a triple dry hopped triple IPA.

According to our rock 'n roll brewer Graeme, this beer is going to rip you, straight to your tits. Not quite sure how that works, but I am exciting. Hop titillation is the best kind.

Visit our online shop here.

Join the Discussion

Comments (20)

Craig B 20.03.2012 @ 3:27pm

just got the email, just ordered a 3 pak. yaldi

revolting 20.03.2012 @ 2:19pm

Maybe brewdog should use all hop pellets since there so great. Could pass on the savings to there customers, everybody's a winner

xxxX 20.03.2012 @ 2:11pm

(Our shareholders will get the chance to order the bottle set online the afternoon before.) how is this going to happen? do we get an email or something

mico 20.03.2012 @ 2:01pm

When these going to be available in online shop? live 180miles from nearest brewdog bar

James T 20.03.2012 @ 1:35pm

Really looking forward to trying these! Do you have a favourite one? Also, how much is a bottle and how much is a four-pack?

Brewerstaudi 20.03.2012 @ 12:58pm

Where the fuck can i get this awesome beers in germany?! Maybe via the online shop...I need them all!!!!

BrewDogJames 20.03.2012 @ 11:41am

Hop Pellets are great - just mashed up hops. We use a mix of flowers and pellets depnding on how we are using the hops.Some world class craft brewers such as Stone, Lagunitas and Three Floyds just use pellets.

Adrian T 20.03.2012 @ 11:39am

Hop Pellets undergo the same drying process as hop flowers.Pretty much all the world's best craft brewers use pellets.They are just mashed up hop flowers - like chopping an onion before adding it to a stock.

mel b 19.03.2012 @ 4:28pm

Yeah as with all products fresh ingredients are allways better than dried.Suppose thats why the commercial brewers are always going to be inferior to the craft home brewers.

petey 19.03.2012 @ 2:51pm

Been allgrain brewing for nearly 30 years now. Tried hop pellets and plugs, but nothing comes close to lovely fresh hop flowers, have to be fresh though.

Kirk 19.03.2012 @ 11:54am

Hmmm to tempting :) might pop over to Nottingham after work :)

Henrik 19.03.2012 @ 11:53am

Will it be available in Sweden?

BrewDog James 19.03.2012 @ 11:51am

In Anarchist Alchemist we use Citra, Cascade, Chinook and Centennial Hops.The bottled version is still around 10 days away from being available. We keeged some for a special Hop Slam Wednesday preview :)

adrain t 19.03.2012 @ 9:45am

All the world's best craft brewes use hop pellets. They are just mashed up hops.From what I believe BrewDog use a mix of flowers and pellets depending on how they are using them. Pellets are much more effective for dry hopping.

Stephanos 18.03.2012 @ 8:38pm

what happened to simcoe?

BenH 18.03.2012 @ 3:43pm

When will AA be available to buy in bottle? Not up for puting an order in for IPAID then another a week later for AA. Also, are you able to tell us what hops are in AA?

mel b 18.03.2012 @ 1:47pm

Arggggg.... hop pellets!

Toto 18.03.2012 @ 1:23pm

I hope I will be able to get both IPA is Dead, AA and Hop Kills from the webshop...

Simon 18.03.2012 @ 12:43pm

Does Brewdog have a Dogfish Head style "Randell"? MORRRR HOPPS!!!!1!!!

dodge 18.03.2012 @ 12:26pm

BOOM selection!