The Equity Punks BrewDay - May 2011

In October 2009 BrewDog, as a two year old company, took an unprecedented step and became a plc. Then, in a ground-breaking European first, we offered the public the opportunity to buy shares in our company online. We wanted the people who enjoy our beers to be involved in the ownership of our company and officially join the BrewDog team.  The project was known as ‘Equity for Punks’. Over 1300 people invested.

Since they own part of our company, they really should help out with all the cool things like new recipe development and also all the hard work, like making the actual beer. So, we designed a recipe together online and yesterday(7/5/11) they visited BrewDog to brew the beer they designed. They saw it as a great day out, for BrewDog it was more about cheap labour.

During the brewing process we also had talks from our Head Brewer Stewart Bowman, a session on raw ingredients with Martin, a tastings of beers from the tanks, an awesome BBQ lunch, a business talk from James and an epic barrel aged beer tasting led by Martin. The Equity Punks did everything from devising the beer and recipe to mashing in, cleaning the mash tun and throwing mountains of hops into the kettle. Oh and we also filled some rum barrels with Lost Dog.

The Day culminated in a BrewDog School Dinner at Musa. And then culminated even more with a celebration of our new late license at BrewDog Aberdeen! On behlaf of the BrewDog team thanks to everyone who made the journey to Aberdeen. It was a great day and we are really excited about your beer and look forward to seeing you all soon.

Here are the photo highlights.

*For those of you who missed you the last time we sold some shares in BrewDog, it is very likely there will be an opportunity in late June 2011 to invest in our company and be involved in our cool shareholder stuff. Anyone from Europe will be able to invest in our company and take part in events like these and our (soon to be legendary) AGMs as well as benefit financially from the growth of BrewDog.  Watch this space for more information!

Mashing in the 6.8% Black IPA with over 65 people!

Equity Punks overseeing the packaging process.  

Martin giving a talk on our raw materials and tastings beers straight from our tanks.

Which is the real James?

BBQ Burgers (made by Musa) homemade relishes and draft Punk IPA for lunch.

Preparing some old rum casks.

Filling the rum casks with Lost Dog, the Imperial Porter we brewed with Lost Abbey.

Neil, Bar Manager at BrewDog Aberdeen with Brian.

James giving the business talk.

Martin giving a health and safety breifing before we empty the mash tun.

James lending encouragement (and a hug!) to the workers.

Stewart Bowman taking away the first bin of malt.

Equity Punks hard at work.

Martin's barrel aged tasting. Including our Imperial Scotch Ale, Black Tokyo* Horizon and Laphroig Bitch Please.

I will not drink beer in class. The BrewDog School Dinner at Musa!

The Musa team getting into the spirit of the School Dinner theme!

*For those of you who missed you the last time we sold some shares in BrewDog, it is very likely there will be an opportunity in late June 2011 to invest in our company and be involved in our cool shareholder stuff. Anyone from Europe will be able to invest in our company and take part in events like these and our (soon to be legendary) AGMs as well as benefit financially from the growth of BrewDog.  Watch this space for more information!