THE BREWDOG BLUEPRINT

A MANIFESTO FOR THE NEXT DECADE OF DOG

THE BREWDOG BLUEPRINT

Download the BrewDog blueprint here.

Today, we officially unveil our blueprint for the coming months and years. This compilation of 30+ initiatives proves our unwavering commitment to craft beer, to quality, to our teams, to our community and to our mission.

Since day 1, we have had one focus as a business – to make other people as passionate about great craft beer as we are. Every single item within this blueprint is a testament to that focus, and proves our unrelenting ambition to get more people drinking craft beer, and to engineer a whole new type of business model.

From Europe’s first refrigerated warehouse for beer, to bringing back cask, to handing more decisions over to our 90,000-strong community of Equity Punks, to opening our brewery to the UK’s independent craft beer scene for a day – this bible for beery enlightenment will steer BrewDog on the straight and narrow for the next 12 months at least.

Download the BrewDog blueprint here.

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Team BrewDog