Get dressed for success...


We’re well into spring now, so have taken the opportunity to re-up the awesome merchandise selection of our online shop! As the icy blasts of April thankfully recede into the distance, it’s time to look ahead to the long summer to come – so with that in mind we have a selection of knitted beanie hats and hoodies. And when/if the sun does make an appearance, we have some brand new tees and other shirts in stock as well (with more coming soon).

So let’s preview your new wardrobe!


Need a cool new t-shirt? Been invited to a royal garden party and have nothing to wear? Check out our brand new Dead Pony Club tees that are now in stock! These epic designs (seen at the top of this post in all their glory) flew out at our AGM, so much so that we had to put extra staff on the Merch stand to deal with the demand. Also launching alongside we have the aforementioned beanie hats primed and ready to keep you warm on summers’ camping trips, with BrewDog hoodies and Jack Hammer women’s tees back in stock too.


Every great beer needs a great glass – the two go hand in hand (literally). So we have recently introduced a one-stop solution with a five-piece BrewDog glassware set! Inside you’ll find a pint glass, a stemmed schooner, a Jack Hammer IPA glass, a teku and a snifter for those fireside beers – pretty much every drinking eventuality covered, from session-strength to barrel-aged. And of course you can pick up the glasses individually to complete your collection!


Our new Ace of Hops playing cards will help long train journeys fly by (as will our one litre glass growlers). Plus we also have the newly-arrived Fisher-designed ‘give me hops or give me death’ tote bag which will raise eyebrows at the checkout. And for those unfortunately stuck at work you can punk it up with a BrewDog lanyard for your office pass, and USB stick for all those important, important files.


If you want to stock up on something immediately rewarding, then the latest in our boundary-pushing Abstrakt series AB:20 is live in our online shop, a beer inspired by tiramisu. It joins other recent additions like the rye barrel-aged Albino Squid Assassin and our ninth anniversary imperial stout Dog E. We also have a series of cases online – like our hugely successful Hoptastic IPA case, which previously sold out in record time, and perfect for summer our Cantastic case featuring 24 aluminium-clad wonders for your enjoyment!


Speaking of mixed caseloads, our brand new subscription beer service BottleBox is live and already going great guns! With free standard UK delivery and a selection of merchandise included on a regular basis, anyone who signs up can pause or change their subscription at any time. Check out this link for more details and a run-down of the different cases on offer as part of BottleBox, as we redefine the online beer club format!

Coming Soon

New beers, new t-shirts. Hitting the online store over the next few months we have some truly epic merch such as the stunning Neon Overlord tee above, featuring the artwork to our upcoming mango and chilli IPA. Likewise we are dialling in an equally amazing Jet Black Heart t-shirt, as well as looking for some new takes on our classic Punk IPA offerings, hoodies and check shirts. With new Liberty growlers, koozies and a custom-made BrewDog can cooler also on the flipboard, stay tuned to our online shop for more updates!

And if there’s anything you’d like us to stock in the online shop – let us know in the comments below!

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Comments (13)

Scoot the T-shirt Collector 02.06.2016 @ 3:57pm
Whilst the can and bottle labels stick to a tried and tested formula - it would be nice to see t-shirts to match.

At least the core along the same design as Tokyo, Jack Hammer etc.

Jet Black Heart
5AM Saint

And then it would be nice to have.....
Bourbon Baby
Electric India
and etc.

Not a complaint - just a mere hint.

Thanks for all that you do. Appreciated very much.
BrewDog Rich 24.05.2016 @ 11:56am
Stephen Rickard - We haven't published your comment as it threatened to break the formatting of our blog, but thanks for the suggestion! (he mentioned Christmas jumpers about a thousand times)
Fanboy Puppy Lover 24.05.2016 @ 10:28am
Can we have some white T shirts again please - I can't wear dark colours!
BrewDog Rich 18.05.2016 @ 12:43pm
Well spotted Pete - it is Neon Overlord, whether it's overloaded or not is up to you guys... ;)
Pete H 18.05.2016 @ 12:40pm
Got to get a Neon Overlord t-shirt.
But, the title at the top of the photo says "Neon Overloard" !!
Is it Overlord or Overload ?? Or both ??
And, once again, Fisher has delivered. This time on the new Tote bags.
Hannah Rose S 18.05.2016 @ 9:53am
I would also like the old tee -shirts and hoodies back in stock. Id love a jack hammer hoodie.
steve 18.05.2016 @ 9:38am
Stout Glassware?
dave 17.05.2016 @ 7:50pm
liberty growlers and can coolers :-)
Stuart 17.05.2016 @ 3:36pm
Would it be possible to get any of the old t shirts back in stock? Also as a guest beer id love to try sierra nevadas bigfoot but cant get it in the uk. Can you help?
JonM 17.05.2016 @ 2:50pm
The current size growlers are ace for solo sampling. Loving Barrel Aged ASA from one at the moment.

Could you do larger branded ones for parties and bbqs (2 - 4 litre)?
Daren 17.05.2016 @ 1:38pm
Any plans to bring the Brewdog trucker hats back?
Allan 17.05.2016 @ 1:36pm
Men's skinny-fit tees would be good! Not all of us beer drinkers have beer bellies ;)
ElJefe 17.05.2016 @ 1:16pm
Awesome Neon Overlord tees...cannot wait to get my hands on one of those!