THREE DAYS REMAIN TO INVEST IN EQUITY FOR PUNKS V
Our latest shareholder is scheduled to close on Monday
They say that time flies, and it certainly does for anyone wanting to join us on the front lines of the craft beer revolution. We are psyched to have hit the £10 million initial target but the current round of Equity for Punks is scheduled to close on Monday January 15th. Three days remain to secure that lifetime membership to our 65,000-strong community. As time is slipping by, we figured we should highlight some of our plans for the £10M investment raised as well as some of the new Equity Punk benefits we have dialled in!
Shares in BrewDog cost £23.75 each, and the minimum investment is 2 shares for £47.50. Alongside the existing benefits of discounts in our bars and online shop, a free birthday beer, an invite to our #PunkAGM and more we have added a series of brand new perks including a chance to sit the Cicerone Certified Beer Server exam, a dedicated @WeAreBrewDog Equity Punk Instagram channel and a kick-ass third AGM for our shareholders; in Sweden!
For the £10 million target raise reached today we are concentrating on three specific projects to help us grow faster and move more quickly to meet the ever-increasing demand for our beers:-
The BrewDog Overworks - £3M
Our brand new temple to the arts of mixed culture fermentation is up and running, thanks to the amazing work of our construction crew and the team hand-picked by the awesome Richard Kilcullen. With beer already in oak, we want to use this investment to turbo-charge the range and reach of our Overworks programme – to truly harness this fascinating series of eye-opening beers.
New Ellon Brewhouse - £5M
It was a proud moment when we cut the ribbon on our 300HL Site 3 brewhouse in mid-2016 – but within two years we have already reached capacity; we still can’t keep up with demand. The investment received from our ever-growing army of Equity Punks will help us reach more people than ever with super-fresh Ellon-brewed craft beer!
Infrastructure - £2M
With our new Equity Punk community now thirsty for beer around the world, coupled with our continued international expansion, we need everything in place to give us a platform to increase the size of our company for those who invested in it. So some of the initial £10 million raised will go towards systems, operations, people and warehouse space for all the new beers we can brew.
Any funds that we raise over and above the initial goal will also be allocated to incredible projects here at BrewDog – you can check out a blog post detailing them right here. Every penny raised will be reinvested so that we can make these plans a reality, and can grow BrewDog for those who have become shareholders. Together we will continue to put the people who care in control and make other people as passionate about great craft beer as all of us are.