The wait is over: BrewDog settles on Brisbane as home for its Australian brewery
Scottish craft brewer, BrewDog, today announced its plans to open its much-anticipated state-of-the-art Australian brewery and HQ right on the river in Brisbane’s Murarrie area.
- BrewDog announced in July of last year that it had narrowed its search for a site to Newcastle and Brisbane.
- Following numerous scouting trips, meetings and feasibility studies, BrewDog settled on the Queensland capital as the site of Australian headquarters.
- BrewDog has long been impressed by the passion and knowledge of the Australian craft beer community. By setting up in the Sunshine State, BrewDog is looking forward to becoming a part of the vibrant beer scene that already exists in Queensland’s capital city.
- As a tourist attraction, place of employment, and a gathering place for the local community, BrewDog’s new riverfront brewery fits perfectly into Brisbane’s plans to be a new world city.
- BrewDog’s investment in Brisbane will total $30 million, including the construction of the 50hl, 3,000 sqm brewing and canning facility. The site will also boast a restaurant, taproom and visitor centre.
- Construction is due to start in the second half of 2018 and the first Australia brewed BrewDog beers are expected to roll out in early 2019.
- BrewDog will be brewing its full line-up of headliner beers such as Punk IPA, Dead Pony Club and Jet Black Heart, as well as small-batch brews specifically for the regional market.
- The launch of BrewDog Australia is expected to generate 150 jobs in the Brisbane area over the next 5 years, and the brewery will soon be recruiting for a Head of Production. Further hires will be announced throughout 2018 at brewdog.com/aus.
- BrewDog’s remarkable growth has been powered by its record-breaking Equity for Punks crowdfunding initiative, which has seen the Scottish brewery raise over £52million since 2009 from more than 70,000 passionate craft beer fans across Europe and America.
- Download the full press release for more information.
Zarah Prior, Director of BrewDog Australia said:
“We’ve been so humbled by the support from local businesses as well as the local community who have shown a real passion for BrewDog to call Brissie home. It’s a city that’s on the brink of some incredible growth, and we can’t wait to be a part of that. There are tonnes of amazing local breweries we’re looking forward to working alongside and collaborating with. From local brewing pioneers Green Beacon and Newstead, through to up and coming breweries like our mates at Range Brewing. We are hugely appreciative of the support we received from Brisbane Marketing, Austrade, and the Queensland Government all of whom played a role in sealing the deal for Brisbane.”
Zarah Prior added:
“We couldn’t have received a warmer welcome from the government, people and craft beer community in Newcastle. The passion the community has shown for creating incredible beer is inspiring, and we look forward to a close relationship with Newcastle and other cities in New South Wales as we grow our beer distribution and BrewDog bar network.”
Minister for State Development, Manufacturing, Infrastructure and Planning Cameron Dick said:
“BrewDog’s choice of Brisbane over other interstate locations to open its first brewery outside of the UK and the US is a vote of confidence in our state from one of the world’s most successful independent breweries.”
James Watt, BrewDog cofounder said:
“Australians are some of the most passionate and informed beer drinkers on the planet. The encouragement I received from the craft beer movement during my last visit in the country blew me away. I’m glad our Australian fans at home and in the diaspora were relentless in pushing for a brewery, and I look forward to sharing my first can of Aussie brewed Punk IPA with them!”
Brisbane Lord Mayor Graham Quirk said:
“Brisbane is a place where market-leading and innovative businesses can thrive, and I’m certain BrewDog will feel at home in our welcoming and progressive city.”