BrewDog & Draft House
We’re incredibly excited to announce that we are joining forces with one of the most exciting craft beer bar businesses in the UK, enabling us to bring more amazing beer to more people, across the country. Draft House is an absolute staple for the London craft beer scene (and beyond) and their people, their culture and their awesome spaces are well-respected cornerstones of the craft beer bar scene. As of Monday 26th March, Draft House is now a part of BrewDog.
At BrewDog, we are obsessed with making other people as passionate about amazing craft beer as we are, and in speaking with the Draft House team, we recognised that there is a great opportunity to combine our efforts and continue to elevate the status of beer. We’re here for great beer, and empowering our people to provide incredible experiences and environments in which to experience great beer across our industry.
Beer is, and always has been (and, for the record, always will be) the beating heart of what we do at BrewDog. Every decision we make is for the betterment of craft beer. Draft House does a lot of things outstandingly well, and we’re all in for enabling them to further nail what they do best, and provide support where we can. This is a hugely exciting new adventure for us, and one we’re massively excited to share today.
Charlie McVeigh, Founder of Draft House, has done an absolutely amazing job building the business to this stage. As of today, Charlie will hand over the reins and I will assume the role of MD of Draft House, alongside my role as MD of BrewDog Bars. Effectively though, we are creating one killer team, running an awesome global collection of craft beer bars.
We’ll be continuing to champion the incredible world of amazing, independent craft beer by ensuring Draft House is fully stocked with the world’s best beer from the planet’s most exciting and eclectic craft breweries. We’re also planning to involve the Draft House teams in the development and brew days for a series of beers brewed at our HQ in Aberdeenshire, and these beers will launch across all Draft House sites. Beyond that, we’re just really excited to continue evolving this awesome collection of bars with the Draft House team.
The two most important things in our world are our beer and our people. We’re excited to extend that to our new family at Draft House, and would like to offer a massive welcome to every single one of them.
Together, there’s no telling where we can take craft beer in the UK and beyond.
David McDowall,
MD BrewDog Bars.
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Comments (28)
The comment was from Nigel Parsons (Cardiff)
As someone else said, an easy way to extend the range of bars, and increase the clientele.
As the discount cards currently won't work, can I assume we don't need to get their 'stamps' in our passports in order to complete the London list?
Ready to check them out, do any have Pinball machines?
In response to the overwhelming flood of posts asking whether EFP discounts will apply, there are no immediate plans to include EFP discounts at Draft House; as per above, they are operating independently for now.
Our Equity Punk shareholders can keep more up to date with what's happening on our forum - head here for more info! https://forum.brewdog.com
Also Drafthouse has been a strong supporter and sponsor of the local CAMRA branch's beer festival for the past two years where I have been organiser. Although we as branch members are not against Brewdog (many of us including myself are EFP supporters) will the brewery's clash with HQ over the years cause this relationship to end?
Jim