1. Promoter
The promoter is Tilray Brands UK Ltd, with their Registered Office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER (trading as “BrewDog”).
2. Eligibility
This promotion is open to:
- UK residents aged 18 or over
Entrants must own or lease and have full permission to use the space they submit.
Employees of BrewDog, its agencies or anyone professionally connected with this promotion are not eligible to enter.
3. How to Enter
To enter, participants must fill in the form located at www.brewdog.com/spaceforbeer with the requested information.
Entries must be received by 23:59 on 30 April 2026.
No purchase is required to enter.
4. The Promotion
This promotion gives consumers the chance to receive free BrewDog beer in exchange for providing personal promotional or advertising space.
Spaces may include, but are not limited to: homes, house walls, windows, fences, gardens, cars, vans, bikes,
clothing, home bars, sheds, garages, digital screens, or other personal property.
Submission of a space does not guarantee acceptance. All spaces are subject to assessment and approval by BrewDog.
5. Site Recce & Approval
Shortlisted entrants may be required to allow BrewDog or its appointed agents to visit or remotely review the proposed space (“recce”).
If BrewDog determines that a space is unsafe, unsuitable, non-compliant or not commercially viable, BrewDog may decline to proceed even if the entrant has been provisionally selected.
BrewDog’s decision is final.
6. Winners
Between 1 and 5 winners will be selected by BrewDog from all valid entries.
Winners will be chosen based on the creativity, visibility, quality and promotional value of the space(s) offered.
Selected winners will be contacted by BrewDog.
7. The Free Beer
Winners will receive free BrewDog beer which may include:
- BrewDog Punk IPA 330ml
- BrewDog Hazy Jane 330ml
- BrewDog Wingman 330ml
- BrewDog Lost Lager 440ml
- BrewDog Black Heart 440ml
The quantity allocated will be determined by BrewDog based on:
- The size, number and visibility of the approved space(s);
- The length of time branding is displayed; and
- The estimated marketing value of the exposure.
BrewDog will use an internal valuation model to calculate the amount of beer.
No cash alternative or substitutions are available.
8. Installation & Removal
BrewDog will supply, install and remove all branding materials.
- Installation window: From 4 May to 29 May 2026 (confirmed in writing).
- Removal window: 3–6 months from installation (confirmed in writing).
Winners must ensure the branding remains visible, in place and undamaged for the full campaign period.
9. Contractual Agreement
If a space is approved, the winner must enter into a written agreement with BrewDog before installation.
This agreement will cover:
- The approved space(s)
- The campaign period
- Installation and removal
- Beer allocation
- Responsibilities and liabilities
If the agreement is not signed, BrewDog may withdraw the beer and select another entrant.
10. Advertising & Legal Compliance
All branding will comply with:
- UK advertising standards
- CAP and BCAP Codes
- Local planning, housing and community rules
Branding must not:
- Be targeted at or appeal to anyone under 18
- Be placed where it is primarily visible to children
- Be installed in prohibited or restricted locations (e.g. schools, playgrounds)
Entrants are responsible for ensuring they have all required landlord, council or property permissions.
11. Liability & Property
BrewDog will take reasonable care when installing and removing branding.
BrewDog is not responsible for:
- Pre-existing damage
- Normal wear and tear
- Damage caused by third parties, weather or misuse
Any issues must be reported immediately.
BrewDog will not be liable for any indirect, incidental, or consequential loss, including loss of profit, goodwill, opportunity or reputation, arising out of or in connection with this promotion or the installation, display or removal of any branding.
12. Your Data
By entering, participants agree to BrewDog’s privacy policy.
Your competition data will be held by us for 12 months, after which point it will be removed from our systems.
13. General
BrewDog may amend, suspend or cancel the promotion at any time.
BrewDog’s decisions are final.
This promotion is governed by English law and the courts of England and Wales.